Last updated: February
2026
1. Introduction
Emily Yeates Sports Massage & Beauty ("we", "our", or "us") is committed to protecting your privacy.
This Privacy Policy explains how we collect, use, and safeguard your personal information when you
use our services or visit our website.
2. Information We Collect
Personal Information
- Name and contact details (email, phone number)
- Booking and appointment information
- Medical history relevant to treatment (with your consent)
- Payment information (processed securely through third-party providers)
Automatically Collected
Information
- Browser type and version
- Operating system
- IP address
- Pages visited and time spent on our website
3. How We Use Your Information
We use your personal information to:
- Provide and manage your treatments and appointments
- Communicate with you about bookings, confirmations, and reminders
- Process payments securely
- Improve our services and website experience
- Send promotional communications (only with your consent)
- Comply with legal obligations
4. Legal Basis for Processing
We process your personal data based on:
- Contract Performance: To fulfill our services to you
- Legitimate Interests: To improve our services and communicate with you
- Consent: For marketing communications (you can withdraw consent at any time)
- Legal Obligation: To comply with applicable laws and regulations
5. Data Sharing and Disclosure
We do not sell or rent your personal information. We may share your information with:
- Service Providers: Payment processors, booking systems (e.g., Fresha)
- Legal Requirements: When required by law or to protect our legal rights
- Professional Bodies: If required for insurance or regulatory compliance
6. Cookies
Our website uses cookies to enhance your browsing experience. Cookies are small text files stored on
your device. You can control cookie preferences through your browser settings.
7. Data Security
We implement appropriate technical and organizational measures to protect your personal information
against unauthorized access, alteration, disclosure, or destruction. However, no internet
transmission is completely secure, and we cannot guarantee absolute security.
8. Data Retention
We retain your personal information for as long as necessary to provide our services and comply with
legal obligations. Medical records are retained in accordance with professional guidelines
(typically 7 years).
9. Your Rights
Under UK GDPR, you have the right to:
- Access: Request copies of your personal data
- Rectification: Correct inaccurate or incomplete data
- Erasure: Request deletion of your data (subject to legal requirements)
- Restriction: Limit how we use your data
- Portability: Receive your data in a portable format
- Object: Object to processing based on legitimate interests
- Withdraw Consent: Withdraw consent for marketing at any time
To exercise these rights, please contact us at info@emilyyeates.co.uk
10. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy
practices of these external sites. Please review their privacy policies before providing any
personal information.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an
updated revision date. We encourage you to review this policy periodically.
12. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact
us:
